WEB SITE AUDITS
Welcome! I’m eager to work with you!
As a fellow entrepreneur, I understand how daunting reviewing your Web site materials can be. You want to be able to communicate that you’re professional and that your services are extremely useful and meaningful.
You don’t have time to wade through all of the pieces and parts of your growing Web site and whether the architecture is aligned with modern technology.
Hell, you don’t even know where to begin.
It happens to all of us -at one point or another- but it does happen. You’re not alone in this.
That’s why I’m your second pair of eyes.
I can help.
What’s In An Audit?
Identifying both strengths and weaknesses within each segment and
provide detailed recommendations that you can use immediately.
Web Site Audits
Ultimately, your Web site should provide greater value to your company. Streamlining your usability, functionality, and communications on your Web site should start to see an increase activity and customer loyalty.
Your Web Site Audit is going to be extremely helpful to you. It will be broken out into 3 parts:
Usability
It’s about how your customer can quickly make an informed decision.
Functionality
Can your Web site be seen on multiple browsers and devices?
Communications
How are you communicating to your customer? Does it reinforce your core philosophy?
Once the audit is complete, you’ll be able to immediately implement the strategy and tactics with my time-tested recommendations.
Usability
Good usability simply translates into customer loyalty.
In short: They love your philosophy and your products.
They want to buy from you again or at the very least, introduce their friends to you.
Here, it’s about how your customer can quickly make an informed decision.
- Have you empowered them?
- What take aways can they pull from your site?
Architecture, policies, and core philosophy all play a direct part in the success of your business.
Let’s make it easy for them.
Functionality
Can your Web site be seen on multiple browsers? How about on mobile devices?
In short: Your customers want to access your site from any device.
They want to check your new products, perhaps budget for that new investment piece, or send a quick link to their friend.
Here, it’s about how your customer can quickly access your information.
- Does your Web site make access easy?
- How many steps does it take to find your return policy?
- Can they buy from your site?
Platforms, accessibility, and ease of use all play a direct part in the success of your business.
Let’s make each function count.
Communications
How are you communicating to your customer?
In short: The right language at the right time.
They want to know that you know them and you’re making craft just for them.
Here it’s about targeting your perfect customer and staying up-to-date with the current language and the format they use today.
- Does it reinforce your core philosophy?
- Is it to the right customer?
- It is personable?
- Are they eager to buy from you?
Language, demographic focus, and core philosophy all play a direct part in the success of your business.
Let’s make each word count.
Because I watch developments of branding, marketing, and reaching customers on a regular basis, my professional approach is always consistent and up-to-date.
Want to purchase a Web Site Audit?
Contact Lisa using the form below is the quickest way (until the shop is launched) to begin the audit process.
This is a service provided by Lisa and includes:
+Branding (positioning, vision, mission, messaging, authority)
+Usability/Functionality (architecture, flow, layout, accessibility, site speed)
+Communications (engagement)
Turn around time: Usually 2-3 days depending on schedule.